Discuss How important is your presentation to you ? in the Plumbing Jobs | The Job-board area at PlumbersForums.net
Nah, they only thought they did. Actually they were just running up debts, or constantly re-mortgaging to keep up with the joneses.
Real average household incomes, adjusted for inflation, have risen steadily since the war, with real-terms drops only occuring in 1981 and 2010. And they were chicken-feed compared with the ***ulative rises.
Its an absolute myth that people buy on price. If they did, Heatline or Biasi would be market leaders and not Worcester and Vaillant. The vast majority of people buy "perceived value for money". All the cheap boiler makes put together wouldn't sell as many boilers as a single model - Vaillants 831.
If you are self employed, your job is to convince people that you will be good value. That includes how you look. Too smart is wrong. Wearing a suit would make me think of double glazing salesmen. But covered in silicon is not smart enough - at least not for a first call.
You have to decide whether you want to present as a Vaillant 831 plumber or a Biasi plumber.
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