Pricing is the process whereby a business sets the price at which it will sell its products and services, and may be part of the business's marketing plan. In setting prices, the business will take into account the price at which it could acquire the goods, the manufacturing cost, the marketplace, competition, market condition, brand, and quality of product.
Pricing is a fundamental aspect of product management and is one of the four Ps of the marketing mix, the other three aspects being product, promotion, and place. Price is the only revenue generating element amongst the four Ps, the rest being cost centers. However, the other Ps of marketing will contribute to decreasing price elasticity and so enable price increases to drive greater revenue and profits.
Pricing can be a manual or automatic process of applying prices to purchase and sales orders, based on factors such as: a fixed amount, quantity break, promotion or sales campaign, specific vendor quote, price prevailing on entry, shipment or invoice date, combination of multiple orders or lines, and many others. Automated pricing systems require more setup and maintenance but may prevent pricing errors. The needs of the consumer can be converted into demand only if the consumer has the willingness and capacity to buy the product. Thus, pricing is the most important concept in the field of marketing, it is used as a tactical decision in response to changing competitive, market and organizational situations.

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  1. M

    Pricing jobs

    Can anyone give any advice on pricing jobs especially when only starting out. I find it really hard don't want to rip the customer off but neither myself. Thanks
  2. V

    pricing costs / labor time to replace flexible coupling

    Good morning, I thought I would try here first before going elsewhere. in short I had a septic system flexible coupling needing replacing. Backed up waste water. It was less than a meter down and took plumbers less than 1/2 to diagnose I was charged $1560 originally Spoke to plumber to contest...
  3. D

    Solar thermal system labour and parts pricing

    As I recently had my HW cylinder replaced and we had to leave disconnected the solar thermal system from the HW cylinder and drained out the old glycol. What is involved in re-filling the thermal system with new glycol in terms of number of hours of labour and materials? I got a quote for a bit...
  4. J

    Bathroom pricing question

    Trying to price up for some work for someone, they want shower tray fitted toilet and basin in downstairs bathroom, and upstairs bathroom they want me to tile the shower cubical, fit concealed shower, basin and toilet, is Ā£900 to much? To cheap??
  5. R

    Underfloor heating pricing

    Hi I have a 600 Meter square new build commercial job to install UH . I am mainly a domestic plumber and this job is quite big for me. And i was wondering if i could get some ideas on how to price the labour. looking around 2 weeks to complete the job with 2 men and a apprentice. any help would...
  6. C

    Pricing + acceptable rates and mark up

    Hey guys, recently had a bit of a dispute over a quote asking me to break it down etc saying they can buy this from X for Y.. how much is labour/materials.. shockingly it was from friends so it's taken its toll on me mentally if I'm honest.. I'm don't think I'm outrageously pricey but I do a...
  7. B

    Opinions on pricing?

    Bit late as we are half way through šŸ˜© but just wondering if Iā€™ve had my pants taken down or this is reasonable (well the norm with supply and demand of work at present) All was ok until I got talking to a few lads at work and they thought it was excessively steep. Struggled getting quotes as...
  8. P

    Pricing to replace a vented cylinder with an unvented cylinder (megaflo)

    Hello , ive recently gone out on my own, i have been working in the industry 15years now /g3 qualified and i would just like to get some advice from the knowledgable people on this forum! i have done a lot of installing but haven't really got involved with the design as somebody else has done...
  9. Ryooo

    UFH Quotation pricing and info

    Hi guys, I'm pricing my first UFH job. It's a new extension. UFH zones in kitchen, utility and bathroom. I will be fitting a new boiler which will supply heat to the existing radiators and UFH. Having had no experience in UFH just wondering where the best place to start is. Would a manufacturer...
  10. L

    help with pricing to install new radiator

    Hi had a quote to install new radiator being tapped from another radiator the room is 3m so would be copper piped from that radiator to this new 1 was told if he does pipework along the wall will cost Ā£150 in labour or under the floor Ā£300 in labour i just dont understand he wants 45-Ā£50 an...
  11. L

    Fair Pricing for work done?

    so I have been asked to fit an electric shower, pipe work needs chasing into wall and re routing, electrics already there (bonus) and to change a defective stopcock (it's top floor of a block of flats ) customer bought the shower. So my question is, what would you guys charge for a job like...
  12. P

    Pricing of a 23 storey new f&r boosted cold

    Hi I'm currently trying to put a price together for a 23 storey building installing the landlords up to apartments 7 per floor plus risers flow return and boosted cold only picks up 3 valves outside apartments water meter drv etc starts off at 4" at the bottom of the riser goes down to 50mm at...
  13. E

    Pricing check

    I've just had a couple of rads replaced. One 600x600 double and one 1.5x300 double. 3 valves also had to be replaced. I've recieved the bill and it it's a bit more than I expected as he tells me he charges a fix amount per radiator... how much would you guys expect for the work (it was about 5...
  14. M

    Pricing up jobs

    Hello guys, Right basically im pricing up a few private jobs and would just like to know a rough guide as what you lot charge just for the labour, ill list a few things that im going to be fitting and if you could tell me rough prices you would charge id appreciate it -1st fix & 2nd fix of...
  15. W

    pricing up work

    Hi guys I know we are not allowed to speak about this topic but could someone pm a guide price on the work that I got to do. Straight swap for a toilet take bath out and put bidet in fit a new shower screen Fit outside tap I am currently working towards my nvq level 2 so I can be assessed...
  16. F


    Would you guys consider this to be a fair price? Do you think my time allowance and costing is fair to myself and customer? Any other thoughts? its a full heating system, new pipework, pipes chased into walls for the drops, changing from gravity hot water to unvented, installing lpg cooker inc...
  17. H

    when pricing a job

    I'm unsure if I can have this on here(I don't want prices) so if its not ok that's fine thanks Basically I set up around 10 months ago and have been learning stuff all the time, I have recently started changing my pricing structure and wlndered what people did with regards to when they...
  18. H

    Work Pricing.

    Hi everyone i am a Gas Safe Engineer that has decided to go out on my own. Ive had a few jobs come in this week regarding changing central heating systems. The ones i have looked at have all been old back boilers and the customer is requiring a new combi. I understand that everyone is...
  19. F

    Pricing tips

    Just wanted to grab some comparisons off anyone here if you'd be so kind. I've been contacted by a friend of a friend who's a developer and they want me to commission to vaillant 637 boilers and an unvented cylinder on a large domestic property. Debating wether or not to charge a day rate or go...
  20. J

    Pricing for jobs?

    Hey people. Currently coming to the end of my NVQ level 2 and hoping to move on to my NVQ level 3 soon after. One thing I've always wondered about is how to price for work? Starting to pick up hobbles here and there and getting asked for quotes all the time. Thing is I've never been with my...
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